Sydney Select Constructions website – copy for renovation projects gallery
Client brief: 2013: The client, Sydney Select Constructions, needed 7 short summaries of renovation projects they’d completed on Sydney properties. They wanted more engaging copy that conveyed the ‘wow factor’ of each transformation. I suggested also including detail about the property owners, to help readers relate better, to which the client agreed.
2017: The client engaged my copywriting services again for a further 10 renovation projects for their website gallery.