In the wake of grief: finding a way back to life – and solo business

By | 2018-07-12T12:37:19+00:00 June 17th, 2017|Business, Entrepreneur, Life observations, Small Business, Sole trader|

Six months ago, my world caved in when my brother died unexpectedly. There’s some online advice for navigating grief when you’re a small business owner with a team of staff, but nothing for sole traders.

Which video style is right for your business?

By | 2018-07-12T12:49:22+00:00 July 17th, 2016|Business, Content marketing, Narration, Small Business, Videos, Voice-overs|

Last time, we looked at the stats behind video content and what makes it such an effective marketing tool. In this post, we’ll take a look at the different types of video and how to choose which style is right for your business. It depends on a number of factors,

How I got through a brand identity crisis

By | 2018-07-12T13:12:51+00:00 April 5th, 2016|Business, Entrepreneur, Life observations, Small Business, Sole trader|

Last week, I had a rant in a facebook networking group for businesswomen. I wasn’t in a good way at all, suffering a bout of imposter syndrome, a brand identity crisis and feeling like my purpose wasn’t reflected in my branding or services. You know, just the trivial stuff.

Never mind the mainstream: here’s what small business owes to punk

By | 2018-07-12T13:07:46+00:00 January 27th, 2016|Business, Content writing, Entrepreneur, Life observations, Small Business, Sole trader|

As a small business owner, it’s unlikely you’d consider yourself to be punk, right? But a recent writing gig reminded me just how much small business has in common with the punk movement.