Kathleen Connell Singing Tuition SEO website copywriting Sydney singing teacher, Kathleen Connell, engaged me to rewrite the copy for her website redesign project. Kathleen and I have been collaborating on her blog posts for some time and I'm grateful to her for trusting me with her web content. Pages I rewrote are: Home About Services [...]
Legion Consulting Group SEO website copywriting Business strategist for SMEs and Not-For-Profits, Legion Consulting Group, engaged me to write 6 pages of SEO website copy: Home About Services How We Help How We Work Contact Challenge: This fun project involved writing a website from scratch for a newly launched small business. The client wanted [...]
Marrickville Chamber of Commerce website copywriting My local business chamber, Marrickville Chamber of Commerce, approached me to write copy to improve engagement on their website. The language needed to speak to local business owners and the community they serve. It needed to be approachable and aspirational. I wrote copy for 7 web pages in total. [...]
Baby Bean Organics product descriptions The owner of start-up brand, Baby Bean Organics engaged me to write product descriptions for their Australian-made organic baby skincare range. The language needed to appeal to a global audience of parents as well as attract interest from international distributors.
Image Technique SEO website copywriting This was a fun, collaborative project! Inner west Sydney family and newborn photographer, Image Technique engaged me to rewrite the Family, Baby, Maternity and Corporate pages of his website to add impact and create an emotional connection. The client also wanted to improve his Google ranking and this [...]
Shakinah Day Spa DL flyer Client brief: The client, Shakinah Day Spa, wanted copy for a double-sided DL flyer promoting the opening of her new day spa in Sydney's Woronora. With the spa's location amid beautiful bushland by the Woronora River, the client wanted language to evoke serenity, relaxation and healing. I went with my [...]